A quick aside before we start Reader. I'm a long-time Apple fanboy, but I think they really missed the mark in promoting Apple Vision Pro yesterday. Dad serves toast while wearing these?
I would use Apple Vision Pro as a spatial computer, but not in the kitchen while my kids are around.
I would use it on a flight to watch a movie, but having a baby crying as background noise is lazy.
I can see where a family all has one, watching their own movie or game, much like iPads and iPhones now.
But everyone wearing the goggles feels like a step I’m not ready for.
Sponsor Shout-Out 📣
I want to say thanks to ConvertKit for sponsoring my newsletter this month! Click here to learn more about growing your newsletter with the Creator Network, or sponsoring newsletters like mine and hundreds of others.
Summer Planning Strategies
The biggest piece of advice I can give you is to summer slows newsletter, this has been a career-long struggle for me. Here's how to tackle it.. As I talked about in the
Identify Pause Points
are times of the summer where you are planning to "pause," i.e. take a vacation, or enough people on your team are also pausing their work. My pause points are July 4th vacation and a mid-late August trip to Austin.
That means I have two primary work sprints during the summer. The month of June and from mid-July to mid-August. Knowing this, I can use the O.M.G. Framework to plan the two sprints.
- O = Outcome achieved
- M = Milestone reached
- G = Goal(s) for the week
- D = Daily actions
In this framework, I break the big goal into smaller chunks and actions that can be done in a day. If I'm consistent with my daily actions each week, then I'll complete the goals, reach the milestone, and achieve a successful outcome.
Granted, four weeks isn't a super long time. You could bypass the milestone level and only focus on the weekly goals that help you reach the expected outcome.
Or, you could treat each sprint like a milestone to a larger summer-long project. The system is flexible for single sprints or stacking to a larger objective.
Remember, you will be happier, less stressed, and potentially more productive if you lower expectations this summer (assuming you're a high expectation person who likes success).
Identify two main projects to work on this summer, and don't forget this is in addition to your regularly-scheduled meetings, emails, and other downhill work.
If you can't complete each project within four weeks, consider chunking down or expanding one project to the entire summer, with milestones around pause points.
ConvertKit: The Best Marketing Platform for Creators
If you're a creator, marketer, writer — really anyone who wants to put their ideas in the world and connect with others — ConvertKit is for you.
It's the best combination of power and simplicity with a rapidly growing collection of features and networks to help you earn a living.
The two areas I want to shout-out this month are the Sponsor Network and the Creator Network. A quick bit about both...
The Sponsor Network is a great way to reach engaged and targeted audiences. It will build your brand — whether that is a personal brand or business. Click here to express interest in sponsoring my newsletter and many others.
The Creator Network has become the biggest source of new subscribers to my newsletter since it was released. I'm up from 300 to 500 new subscribers per month, and it's all backed by fellow creators. Click here to join.